REFY’s Active Meta Ads
REFY has 43 active ads on Facebook and Instagram in the United Kingdom, as of 20 October 2026; 26 are shown here.
We also detected ads from REFY in Worldwide; this page shows the United Kingdom ads only.
69% of the 26 ads pulled are video, and the most-linked landing page is refybeauty.com/products/shimmer-duo-set, the destination of 12 ads.
3 of the 26 ads carry Meta’s paid-partnership label, naming fbwgrl, _evewinter and Tobiadebiyi1.
The longest-running creative on this page has been live for 25 days, and none has passed 90 days yet.
REFY runs paid partnership ads, which only 40% of beauty brands do.
REFY’s longest-running ads
REFY’s newest ads
Where REFY’s ads send people
| Landing page | Ads | Share | Newest ad |
|---|---|---|---|
| refybeauty.com/products/shimmer-duo-set | 12 | 4d ago | |
▶ ▶ ▶ ▶ ▶ ▶ In partnership with fbwgrl ▶ ▶ In partnership with _evewinter ▶ ▶ In partnership with Tobiadebiyi1 | |||
| refybeauty.com/products/shimmer-sculpt-full-collection | 5 | 4d ago | |
▶ ▶ ▶ ▶ | |||
| refybeauty.com/collections/gifts | 3 | 6d ago | |
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| Instant Experience | 2 | 4d ago | |
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| refybeauty.com/collections/shop-all | 2 | 5d ago | |
▶ | |||
| refybeauty.com/products/watercolor-collection | 1 | 25d ago | |
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| refybeauty.com/products/skin-base | 1 | 25d ago | |
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Creators in REFY’s ads
| Partner | Ads | Landing page | |
|---|---|---|---|
| fbwgrl | 1 | /products/shimmer-duo-set |
▶ | |||
| _evewinter | 1 | /products/shimmer-duo-set |
▶ | |||
| Tobiadebiyi1 | 1 | /products/shimmer-duo-set |
▶ | |||
Who REFY’s ads reach in the United Kingdom
How REFY advertises on Meta
REFY’s full creative strategy
Create a free account to see:
- REFY’s ad library
- REFY’s creative strategy
- REFY’s landing pages
- REFY’s influencer partners
- Every ad from the last 30 days (not sampled)
What REFY’s ads say
REFY's live ads centre on the Shimmer Duo Sets, sold in the shades Solstice and Gaia, alongside the Shimmer Sculpt Full Collection and the limited-edition Holiday Gift Sets. The promise attached to the duo is a buildable, weightless, light-reflecting finish for cheeks and lips, while the gifting ads present bestsellers paired with exclusive holiday finishes. The Watercolor Collection also appears, described as “Sheer, water-based bronzer and blushes that melt seamlessly into skin”.
The duo ads repeat a short set of claims and name the shade each time, as in “Buildable. Weightless. Light-reflecting. The new Shimmer Duo Sets. Anya uses shade Solstice”. The gifting copy frames the offer around ease, with “Give the gift of simplified beauty. Explore our Holiday Gift Sets — designed to give, to keep, to wear whenever, wherever”.
Video carries 69% of the 29 pulled ads, and every one uses the Shop now button. The Shimmer Duo Sets product page takes 12 of them, with the Shimmer Sculpt Full Collection, the gifts collection and the Watercolor Collection taking the rest. The longest-running creative has been live for 27 days, out of 43 active ads in the United Kingdom.
Questions about REFY’s ads
- How many ads is REFY running on Meta?
- REFY has 43 active ads on Facebook and Instagram in the United Kingdom, as of 20 October 2026. This page shows 25 distinct creatives from the 26 ads pulled on that date. We also detected ads from REFY in Worldwide.
- What is REFY’s longest-running ad?
- The longest-running creative on this page started on 25 September 2026 and has been live for 25 days. None has passed 90 days yet.
- Does REFY use creators or paid partnerships?
- Yes. 3 of the 26 ads pulled carry Meta’s paid-partnership label, naming fbwgrl, _evewinter and Tobiadebiyi1.
- What does REFY advertise most?
- The most-linked landing page is refybeauty.com/products/shimmer-duo-set, the destination of 12 of the 26 ads pulled. 69% of the ads are video.