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These Terms of Service ("Terms") govern your access to and use of the Wilow website at trywilow.com and our advertising analytics platform (collectively, the "Service"), operated by TripleDouble Group Ltd (company number: 13609173), trading as Wilow ("we" or "us"). By accessing or using the Service, you agree to these Terms. These Terms incorporate our Privacy Policy at trywilow.com/privacy.
Wilow is an advertising analytics platform that connects with third-party digital advertising platforms (currently Meta, including Facebook and Instagram) to provide business leaders with actionable visibility into their advertising performance. The Service retrieves, organises, and visually presents your ad creative metrics, audience information, and ad status information. The Service is designed for informational and analytical purposes only. Wilow does not run, manage, or optimise advertising campaigns on your behalf. We reserve the right to modify, update, suspend, or discontinue the Service at any time, with or without notice.
To use the Service, you must create an account. You agree to provide accurate, current, and complete information during registration and to maintain and promptly update your account information. You agree to maintain the security and confidentiality of your login credentials and not share your account with others. You accept responsibility for all activities that occur under your account. You agree to notify us immediately at support@trywilow.com of any unauthorised use of your account. You must be at least 18 years old to create an account and use the Service.
The Service allows you to connect your third-party advertising accounts, currently limited to Meta (Facebook/Instagram). By connecting these accounts, you authorise Wilow to access your advertising data through Meta's Marketing API. You represent and warrant that you have the authority to grant Wilow access to the advertising accounts you connect and that doing so does not violate any agreements you have with Meta or any third party. Wilow is not responsible for the accuracy, completeness, or availability of data provided by Meta or any other third-party advertising platform. You may disconnect your Meta advertising account at any time through your account settings.
Free Trial. New users may be eligible for a 7-day free trial. At the end of the free trial period, you will need to subscribe to a paid plan to continue. We reserve the right to modify or discontinue the free trial at any time.
Basic Plan ($20 per month): Access to the Service with one connected account and one ad channel.
Pro Plan ($200 per month — coming soon): Access to the Service with up to ten connected accounts and five ad channels. The Pro Plan is not yet available. We will announce its availability via the Service and email.
Payment. Payment is processed through Stripe. By subscribing to a paid plan, you authorise us to charge your designated payment method on a recurring monthly basis. You are responsible for keeping your payment information up to date. If payment fails, we may suspend access to paid features until the outstanding balance is resolved.
Cancellation. You may cancel your subscription at any time through your account settings or by emailing support@trywilow.com. Upon cancellation, you will retain access to paid features until the end of your current billing period. No refunds or credits will be issued for partially used billing periods.
You agree to use the Service only for its intended purpose as an advertising analytics tool and in compliance with all applicable laws and regulations. You agree not to: violate any applicable law or third-party right including Meta's Platform Terms; attempt to gain unauthorised access to the Service; reverse engineer, decompile, or disassemble any part of the Service; reproduce or exploit any portion of the Service without express written permission; use the Service for illegal or unauthorised means; use data obtained through the Service to build a competing product.
Our Intellectual Property. The Service, including its design, user interface, features, functionality, content, trademarks, the Wilow name and logo, and all underlying technology, is owned by TripleDouble Group Ltd and protected by copyright, trademark, and other intellectual property laws.
Your Data. You retain all rights to the advertising data and other content you provide to or access through the Service. By using the Service, you grant Wilow a limited, non-exclusive, worldwide, royalty-free licence to access, process, store, and display your data solely for the purpose of providing the Service to you.
Feedback. If you provide us with suggestions, ideas, or bug reports regarding the Service, you grant us a non-exclusive, irrevocable, perpetual, worldwide, royalty-free licence to use and incorporate such feedback into the Service without any obligation or compensation to you.
We respect the confidentiality of your advertising data and business information. We will not disclose your data to any third party except as described in our Privacy Policy at trywilow.com/privacy, as required by law, or as you instruct. We do not sell, rent, or trade your advertising data for any purpose other than providing the Service.
The Service integrates with third-party advertising platforms (currently Meta) and uses third-party service providers (such as Polar for payment processing). Your use of these third-party services is subject to their respective terms and conditions and privacy policies. We are not responsible for the content, availability, or accuracy of any third-party service.
THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT. We do not warrant that the Service will be uninterrupted, timely, secure, or error-free. The Service is designed to provide insights for analytics and should not be relied upon as a definitive record of advertising performance.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL TRIPLEDOUBLE GROUP LTD, ITS DIRECTORS, EMPLOYEES, AFFILIATES, AGENTS, OR LICENSORS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF OR INABILITY TO USE THE SERVICE. OUR TOTAL AGGREGATE LIABILITY SHALL NOT EXCEED THE TOTAL AMOUNT YOU PAID TO TRIPLEDOUBLE GROUP LTD DURING THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR £100, WHICHEVER IS GREATER. NOTHING IN THESE TERMS SHALL LIMIT LIABILITY FOR DEATH OR PERSONAL INJURY CAUSED BY NEGLIGENCE OR FRAUD.
You agree to indemnify, defend, and hold harmless TripleDouble Group Ltd and its officers, directors, employees, agents, and affiliates from and against any and all claims, liabilities, damages, losses, costs, and expenses arising out of or in connection with your use of the Service, your violation of these Terms, or your connection of third-party advertising accounts to the Service without proper authorisation.
We may suspend or terminate your access to the Service at any time, with or without cause, and with or without notice. You may terminate your account at any time by contacting support@trywilow.com or through your account settings. All provisions that by their nature should survive termination shall survive, including ownership provisions, warranty disclaimers, indemnification, and limitation of liability.
These Terms shall be governed by and construed in accordance with the laws of England and Wales. Any dispute arising out of or relating to these Terms or the Service shall first be attempted to be resolved through good-faith negotiation. If the dispute cannot be resolved within thirty (30) days, the parties agree to submit to the exclusive jurisdiction of the courts of England and Wales.
Entire Agreement. These Terms, together with the Privacy Policy at trywilow.com/privacy, constitute the entire agreement between you and TripleDouble Group Ltd regarding the Service.
Severability. If any provision of these Terms is found to be unenforceable or invalid, that provision shall be limited to the minimum extent necessary, and the remaining provisions shall remain in full force.
Waiver. Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.
Assignment. You may not assign or transfer these Terms without our prior written consent. We may assign our rights and obligations without restriction.
Force Majeure. We shall not be liable for any failure or delay in performing our obligations where such failure results from circumstances beyond our reasonable control.
We reserve the right to update or modify these Terms at any time. We will notify you of material changes by posting the updated Terms at trywilow.com/terms and updating the "Last Updated" date above. Your continued use of the Service after such changes constitutes your acceptance of the revised Terms.
If you have any questions about these Terms, please contact us:
TripleDouble Group Ltd, trading as Wilow. Company Number: 13609173.
Lychett House, 13 Freeland Park, Wareham Road, Poole, Dorset, BH16 6FA, United Kingdom
Contact: Kole Ogundipe, CEO
Email: kole@trywilow.com
Website: trywilow.com